changingminds.org

How we change what others think, feel, believe and do

 

Disciplines

 

Techniques

 

Principles

 

Explanations

 

Theories

 

 

Home

 

Blog!

 

Quotes

 

Guest articles

 

Analysis

 

Books

 

Help us

 

Links

 

 

 

Procatalepsis

 

Techniques > Use of language > Figures of speech > Procatalepsis

Method | Example | Discussion | See also

 

Description

Procatalepsis is raising an objection to one's own argument and then answering it.

Example

This is a stupid question. Or is it? If we look closer we can find some important points here.

So who needs ice removal in a warm climate? Well the night can get very cold. And of course when it's hot every day, you may want to head for the cooler hills!

Of course you know this already, so why am I pointing it out? Well recent research has added new detail...

Discussion

When you are presenting an argument or seeking to persuade people, they may easily disagree and so seek to challenge you. They may also have unanswered questions that you may want to answer for them.

By pre-empting questions, you can also increase bonding by showing that you understand the other person.

Sales people often use procatalepsis in objection-handling, where they defuse customer reasons not to buy.

Procatalepsis is a form of Anthypophora, where a person answers their own question.

Classification: Reasoning

See also

Anthypophora, Resisting persuasion, Bonding principle

 

 

And the big
paperback book


Add/share/save:


 

 


Save the rain


 

 


SalesProCentral

 

Contact Caveat About Students Webmasters Awards Guestbook Feedback Sitemap Changes

 

 

  © Changing Minds 2002-2012

  Massive Content -- Maximum Speed

TOP