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Touch Them

 

Techniques > Tipping > How to Get a Bigger Tip > Touch Them

Description | Discussion | See also

 

Description

Touch them gently on the shoulder, arm or hand at a convenient point, in particular during financial transactions, such as when returning change.

The touch can be a deliberate attention-getting action or may an 'accidental' brushing.

If you are man, be more careful about this.

Discussion

Touch creates human contact, momentarily creating a joining of identities. As they are now 'a part of you', giving you more money is like giving money to themselves.

Generally women touch more and a woman touching a man can have a romantic connotation. Male touch can have more difficult, as touching a woman who is with a man can make the man jealous, and touching a man can awaken homosexual fears. A man touching a woman can also be construed as an unwanted approach.

Of course there are parts of the body that you should not touch and this can vary with culture. The back and arms are safest.

A survey by Crusco and Wetzel (1984) showed that touching by waitresses increased tips and it did not matter where on the arm the customers was touched, nor did it matter what gender the customer was nor the type or style of restaurant. No touch led to a 12% tip. A touch on the shoulder gave a 14% tip. Best of all, touch on the palm of the hand gave a 17% tip.

The hand may well have worked best because it was skin-to-skin and symbolized holding hands, like very good friends.

See also

Haptic communication, The Need for Touch

 

Crusco, A. and Wetzel, C. (1984). The midas touch: the effects of interpersonal touch on restaurant tipping. Personality and Social Psychology Bulletin, 10, 512–517.

Kaufman, D. and Mahoney, J. M. (1999). The effect of waitresses’ touch on alcohol consumption in dyads. The Journal of Social Psychology, 139,  3, 261-267.

Stephen, R. and Zweigenhaft, R. (1985). The effect on tipping of a waitress touching male and female customers. The Journal of Social Psychology, 126, 1, 141-142.

 

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Site Menu

| Home | Top | Quick Links | Settings |

Main sections: | Disciplines | Techniques | Principles | Explanations | Theories |

Other sections: | Blog! | Quotes | Guest articles | Analysis | Books | Help |

More pages: | Contact | Caveat | About | Students | Webmasters | Awards | Guestbook | Feedback | Sitemap | Changes |

Settings: | Computer layout | Mobile layout | Small font | Medium font | Large font | Translate |

 

 

Please help and share:

 

Quick links

Disciplines

* Argument
* Brand management
* Change Management
* Coaching
* Communication
* Counseling
* Game Design
* Human Resources
* Job-finding
* Leadership
* Marketing
* Politics
* Propaganda
* Rhetoric
* Negotiation
* Psychoanalysis
* Sales
* Sociology
* Storytelling
* Teaching
* Warfare
* Workplace design

Techniques

* Assertiveness
* Body language
* Change techniques
* Closing techniques
* Conversation
* Confidence tricks
* Conversion
* Creative techniques
* General techniques
* Happiness
* Hypnotism
* Interrogation
* Language
* Listening
* Negotiation tactics
* Objection handling
* Propaganda
* Problem-solving
* Public speaking
* Questioning
* Using repetition
* Resisting persuasion
* Self-development
* Sequential requests
* Storytelling
* Stress Management
* Tipping
* Using humor
* Willpower

Principles

+ Principles

Explanations

* Behaviors
* Beliefs
* Brain stuff
* Conditioning
* Coping Mechanisms
* Critical Theory
* Culture
* Decisions
* Emotions
* Evolution
* Gender
* Games
* Groups
* Habit
* Identity
* Learning
* Meaning
* Memory
* Motivation
* Models
* Needs
* Personality
* Power
* Preferences
* Research
* Relationships
* SIFT Model
* Social Research
* Stress
* Trust
* Values

Theories

* Alphabetic list
* Theory types

And

About
Guest Articles
Blog!
Books
Changes
Contact
Guestbook
Quotes
Students
Webmasters

 

| Home | Top | Menu | Quick Links |

© Changing Works 2002-
Massive Content — Maximum Speed