Negative Esteem from Others

Description

Get other people to comply with your requests by pointing out how, if they do not do as you say, other people will think less of them.

Talk about the people they know and whose respect they value. Get them to imagine how those people would react if they did not agree with you. You can also do the same with a more general 'everybody' and the basic principle of social exclusion.

Discussion

People have a deep need for esteem from others, particularly those they respect. When people look up to us, we gain status, which is also a deep human need. With status, we can influence others and get what we want in the world.

Negative esteem is the basis of much blackmail, where the blackmailer typically threatens to tell other people about something shameful that was done unless the target person does as they are told (typically paying money to the blackmailer). Forms of blackmail are common in everyday life when a person effectively says 'If you don't do as I say, I'll tell others what you did.'

Negative Esteem from Others is also written as 'Esteem (Negative) by Others'.

Negative Esteem from Others is the 30th of the 64 compliance-gaining strategies described by Kellerman and Cole.

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Negative Esteem from Others

Description

Example

Discussion

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Quick links

Disciplines

Techniques

Principles

Explanations

Theories

And